The Future of Cycling Media Events
June 18-22, 2012 - Deer Valley Resort - Park City, Utah
For four days, more than 30 of the world’s best cycling and non-endemic publications will gather with leading bicycle industry manufacturers at the epic Deer Valley Resort in Park City, Utah. Along with amazing accommodations, this area provides outstanding road, downhill and cross-country riding just a few steps from the resort accommodations. Comprehensive product testing of 2013 cycling gear could not be any easier or better.
The 2012 event will feature improved scheduling for one on one sessions and product displays held in manufacturers’ private luxury apartments at the stunning Silver Baron Lodge. The event schedule also includes product demo sessions and an outdoor display area, allowing for extensive product testing to promote the latest gear.
As in 2011, PressCamp 2012 will provide ample networking opportunities. The resort setting, just 10 minutes from downtown Park City, is intimate, relaxing and conducive to producing or rekindling relationships with important members of the cycling and non-endemic press.
PressCamp makes it possible for manufacturers to go to market efficiently and have the best opportunity to receive the editorial support that key brands deserve. The proven formula of PressCamp affords smaller companies big-company exposure at a very reasonable price. It greatly reduces product launch out-of-office time and introduces many manufacturers to new media outlets.
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